With millions of users and growing, it was perhaps expected that Instagram would wring up the world of Art. The photo-sharing platform has been charged by the media of starting a culture of narcissism. Meanwhile, in galleries, a study shows that the positivity brought about by Instagram definitely overruns the negative ones. It is changing the way we experience and reveal our interest in exhibitions, and how we define Art.

To visibly cope up with how millennials use Instagram to showcase their art extravagance, it is shown that more visits in galleries are being done. Museums are being patronized more since these are spots that offer to mass art ideas that can be great additions to someone’s feed. A simple selfie that shows an artistic and unique background can be a hot talk for people on Instagram.

The people, Instagram, and their Art

In this situation, we can see how both Instagram influencers and artists benefit on the breakthrough that Instagram is providing to either visibly sell Art or showcase an artistic impression on a photograph. To save a single photo from being completely shut down in someone’s news feed, adding art validity to it can either save it or better yet sell it.

Many displays still put constraints on picture taking, and most galleries still prohibit the use of selfie sticks. Reasons often mentioned for these restrictions consist of copyright considerations, concerns over other’s visitor experience, and risk for damage to works caused by moving selfie sticks and flash lighting to some light-sensitive art pieces.

Using Instagram in public spaces like museums and galleries is elaborate. It often leads to a broader study that shows how social media use in public spaces is demanding a variety of social practices.

As people get to experiment and see growth in this emerging area, we can better see value in artists and exhibition developers making use of Instagram to inform how they plan their art pieces. It could help build new audiences and strengthen connections with existing visitors. While removing all visitor photography restrictions is not possible, it is our view that visitor expectations and experiences have now changed. The future of cultural institutions needs to include Instagram.

Art was somehow outgrown in the society, but through emerging platforms like Instagram that make you want to relive Art, people are little by little becoming more loving again towards the form of Art and everything that coexists with it. As artists or curators use Instagram to showcase and sell their pieces, influencers, on the other hand, show their art to express themselves more, but by the end of the day, both ends inspire and transcend.